Five years ago the FP&A reporting workflow was boring in the best way. Data warehouse. SQL. Excel. PowerPoint. Maybe think-cell if you had budget. Everyone knew the playbook.
That is not what we hear anymore.
Over the past year we have talked to 20+ FP&A teams (SaaS, fintech, e-commerce, marketplaces etc.) and the thing that stands out is how different everyone's setup has become. The old linear pipeline has splintered. Most teams we talk to are not 100% sure they have picked the right one, and some are running two or three workflows simultaneously without really meaning to.
What is driving it? The shifts have been layering on top of each other for years. First it was just Office. Excel and PowerPoint as the universal default. Then Google Workspace pulled a chunk of finance onto Sheets and Slides. Then came the dashboarding wave (Power BI, Looker) promising to be the single layer between data and decisions. Then vertical planning tools like Pigment got good enough that teams started modeling directly in the platform instead of in spreadsheets. And now LLMs are slowly eating away at the edges of all of it, writing SQL, generating visualizations, drafting narrative reports, making it harder to say where one tool's job ends and another's begins.
Each wave did not replace the last. It just added another option. Which is exactly why everyone's setup looks wildly different now.
Below we break down the workflows we have been encountering, where each one works well, and where they tend to fall apart. The goal is to give FP&A teams a clearer picture of what is out there so they can be more intentional about the workflow they run, rather than just inheriting what is already there.